Unfinished Business

Join host David Sliman on ”Unfinished Business,” where sales meet personal development. Get ready to explore the latest sales strategies and expert insights to boost your professional and personal growth. Tune in and unlock your true potential in the world of sales and business.

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Episodes

Wednesday Sep 10, 2025

What does it really take to operate at an elite level consistently? 
In this episode of Unfinished Business, David sits down with Dre Baldwin, pro athlete turned CEO of Work On Your Game Inc., who has authored 41 books, delivered 4 TEDx talks, and produced over 3,000 podcast episodes. Dre breaks down the no-BS truth behind success: discipline, structure, consistency and why mindset is everything.
They talk about the difference between average performers and elite professionals, how to build habits that anchor you when life throws curveballs, and the myth that working harder is all it takes. Dre shares real-world tactics from coaching athletes, entrepreneurs, and executives that help unlock results you can measure and repeat.
Whether you're stuck in a motivational loop or ready to scale your performance, this one is packed with grounded insights and zero fluff.
 
Key Takeaways:
Discipline > Motivation: The game-changer for consistent performance
Structure creates freedom: How elite performers use frameworks to deliver results
Power = Responsibility: Why accountability is the gateway to influence
 
🎙️ Podcast Phrase:
"Discipline is a process. Motivation is a feeling." - Dre Baldwin
 
If you’re serious about showing up when it matters most and performing like a pro, this episode is your playbook. Hit play, subscribe, and share it with someone who needs that extra push to level up.
 
Connect with Dre Baldwin:
LinkedIn: https://www.linkedin.com/in/dreallday/ 
Website: https://www.workonyourgame.com 
Free book: https://www.thirddaybook.com 
 
Connect with David Sliman
Website: http://salesproformance.com/
LinkedIn: https://www.linkedin.com/in/davidslimansalespro/
Linktr: https://linktr.ee/salesproformance 
YouTube Channel: https://www.youtube.com/@SalesProformancePCS
Email: GoPro@SalesProformance.com 
 
This episode is brought to you by Unfinished Business, where we dive deep into the journeys of people who are reshaping what success looks like. Make sure to tune in for more episodes that’ll inspire your own entrepreneurial path!
 
Developed by TMX Creative – making podcasting easy and professional. Learn more about our video editing services and how we can help you grow! 
 
#UnfinishedBusiness #Sales #Leadership #DavidSliman #Growth #Mindset #Business #FamilyBusiness #SalesDevelopment #Strategy #TMXCreative #Training #Results #CEO #CEOLeadership #Entrepreneurship #Success #Podcast #Interview #DreBaldwin #WorkOnYourGame #LeadershipThatLasts #DisciplineOverMotivation #HighPerformanceMindset #AccountabilityInLeadership #BusinessGrowth #PodcastDrop  #LeadershipMindset #Discipline #HighPerformance #Accountability #MindsetMatters

Wednesday Sep 03, 2025

If you think throwing your product on Amazon means people will magically find it, think again. 
In this episode of Unfinished Business, David Sliman brings the fire in a high-energy conversation with Will Haire, CEO and Co-Founder of BellaVix. Will has helped brands move over $500 million in marketplace sales, and he’s here to break down exactly why most brands leave money on the table and how to fix it.
They cover everything from category domination strategies and Walmart Marketplace, to the biggest myths in e-commerce, and the moment Will said, “I’m tired of relying on other people to reward me for my hard work” and built BellaVix from the ground up with his wife.
 
Key Takeaways:
Most brands treat Amazon like an afterthought and pay the price.
It’s not just about great products. It’s about execution, SEO, and constant iteration.
Category domination = owning the top keywords in your space over time, not overnight wins.
🎙️ Podcast Phrase (Will Haire): "What I thought was going to be a failing marketing system ended up being my greatest ROI."
If you’re selling online or planning to, this episode is your playbook. Share it with a founder who’s still hoping their product “just sells,” and subscribe to Unfinished Business for bold conversations that don’t hold back.
 
Connect with Will Haire:
LinkedIn: https://www.linkedin.com/in/willhaire/ 
Website: https://www.bellavix.com 
 
Connect with David Sliman
Website: http://salesproformance.com/
LinkedIn: https://www.linkedin.com/in/davidslimansalespro/
Linktr: https://linktr.ee/salesproformance 
YouTube Channel: https://www.youtube.com/@SalesProformancePCS
Email: GoPro@SalesProformance.com 
 
This episode is brought to you by Unfinished Business, where we dive deep into the journeys of people who are reshaping what success looks like. Make sure to tune in for more episodes that’ll inspire your own entrepreneurial path!
Developed by TMX Creative – making podcasting easy and professional. Learn more about our video editing services and how we can help you grow! 
 
#UnfinishedBusiness #Sales #Leadership #DavidSliman #Growth #Mindset #Business #FamilyBusiness #SalesDevelopment #Strategy #TMXCreative #Training #Results #CEO #CEOLeadership #Entrepreneurship #Success #Podcast #Interview #AmazonStrategy #EcommerceMarketing #WillHaire #BellaVix #MarketplaceSales #BrandGrowth #WalmartMarketplace

Wednesday Aug 27, 2025

You don’t have to be an English major or even a good writer to publish a powerful book. 
In this episode of Unfinished Business, host David Sliman talks with Bobby Goodwin, Founder & CEO of Branding by Books, about what it really takes to turn your story, expertise, and purpose into a book that opens doors, builds authority, and transforms lives.
Bobby shares his own journey: 10 years of hesitation, self-doubt, and limiting beliefs and the single reader who changed everything. From structure to mindset to marketing, this episode delivers raw insights for entrepreneurs ready to stop stalling and finally get their book done. If you’ve got a story in you, Bobby’s got the strategy to help you share it.
 
Key Takeaways:
“You don’t have to be an English major to write a book.” Just open Google Docs and get started
People don’t want more information, they want transformation. A great book moves the reader, not just teaches them
The biggest ROI might not be money, it’s impact. Bobby gave away his first book, and the reader told him it saved her life
🎙️ Podcast Phrase (Bobby Goodwin): "What I thought was a failing marketing system ended up being my greatest ROI."
If you’ve been thinking about writing a book or have one stuck in Google Docs, it’s time. Share this with someone who needs the nudge. And subscribe to Unfinished Business for more real, actionable conversations that get results.
Connect with Bobby Goodwin:
LinkedIn: https://www.linkedin.com/in/thebobbygoodwin/ 
Website: https://brandingbybooks.com 
 
Connect with David Sliman
Website: http://salesproformance.com/
LinkedIn: https://www.linkedin.com/in/davidslimansalespro/
Linktr: https://linktr.ee/salesproformance 
YouTube Channel: https://www.youtube.com/@SalesProformancePCS
Email: GoPro@SalesProformance.com 
 
This episode is brought to you by Unfinished Business, where we dive deep into the journeys of people who are reshaping what success looks like. Make sure to tune in for more episodes that’ll inspire your own entrepreneurial path!
Developed by TMX Creative – making podcasting easy and professional. Learn more about our video editing services and how we can help you grow! 
 
#UnfinishedBusiness #Sales #Leadership #DavidSliman #Growth #Mindset #Business #FamilyBusiness #SalesDevelopment #Strategy #TMXCreative #Training #Results #CEO #CEOLeadership #Entrepreneurship #Success #Podcast #Interview #WriteYourBook #EntrepreneurBranding #AuthorJourney #BobbyGoodwin #BookMarketing #BrandingByBooks #StorytellingStrategy

Wednesday Aug 20, 2025

If you think networking is just handing out business cards and chasing cold leads, think again. 
In this episode of Unfinished Business, David Sliman sits down with Frank Agin, President of AmSpirit Business Connections, to break down what real networking is and why it has nothing to do with selling. From golf metaphors to healed femurs, Frank brings practical, human-centered strategies for building a network that actually gets results.
This conversation covers how to grow influence, build referral pipelines, and ditch the pushy energy for authentic connection. If you’re tired of fake networking events and empty follow-ups, this episode will reset your approach and help you build relationships that move the needle.
 
Key Takeaways:
Networking isn’t sales. Stop aiming for the hole-in-one. Get it down the fairway, build trust, and take the long view.
Help is the four-letter word that drives everything. Show up to serve, and people will want you in their network.
Presence, altruism, and integrity. These are the three habits of every great connector.
🎙️ Podcast Phrase (Frank Agin): "The only superpower you need in networking is caring enough to help someone first."
 
Networking isn’t dead, it’s just misunderstood. If you want to become someone people trust and refer, listen to this. Then share it with someone who needs to upgrade their network game and subscribe to Unfinished Business for more no-fluff business strategy.
 
Connect with Frank Agin:
LinkedIn: https://www.linkedin.com/in/frankagin/ 
Website: https://frankagin.com 
Company: https://amspirit.com 
Connect with David Sliman
Website: http://salesproformance.com/
LinkedIn: https://www.linkedin.com/in/davidslimansalespro/
Linktr: https://linktr.ee/salesproformance 
YouTube Channel: https://www.youtube.com/@SalesProformancePCS
Email: GoPro@SalesProformance.com 
 
This episode is brought to you by Unfinished Business, where we dive deep into the journeys of people who are reshaping what success looks like. Make sure to tune in for more episodes that’ll inspire your own entrepreneurial path!
Developed by TMX Creative – making podcasting easy and professional. Learn more about our video editing services and how we can help you grow! 
 
#UnfinishedBusiness #Sales #Leadership #DavidSliman #Growth #Mindset #Business #FamilyBusiness #SalesDevelopment #Strategy #TMXCreative #Training #Results #CEO #CEOLeadership #Entrepreneurship #Success #Podcast #Interview #NetworkingStrategy #ReferralMarketing #RelationshipBuilding #FrankAgin #AmSpirit #BusinessConnections #UnfinishedBusinessPodcast #SalesMindset #ProfessionalNetworking

Wednesday Aug 13, 2025

What does it really take to cut through the noise, build an unforgettable brand, and lead with impact in today’s digital world? 
In this episode of Unfinished Business, host David Sliman sits down with Alicia Couri, Founder and CEO of Audacious Concepts Inc., podcast host, and 7x Amazon bestselling author, to unpack how confidence, clarity, and Colby assessments fuel sustainable success in branding and leadership.
From her TEDx talk to her entrepreneurial leap, Alicia shares a vulnerable, real, and inspiring journey through self-doubt, breast cancer, and the power of owning your personal brand. Whether you're a business owner, team leader, or rising voice in your industry, this episode will equip you to lead boldly and authentically in any room you're in.
 
Key Takeaways:
“Audacious confidence” is your differentiator – Know your message, own your space, and trademark your brilliance.
Self-awareness is the new power skill – Fear of judgment holds leaders back; clarity sets them free.
Hiring without alignment is expensive – Tools like the Kolbe A/B/C assessments can help put the right people in the right seats.
 
🎙 Podcast Phrase:
“You are all a brand. Whether you work for an organization, that doesn’t define you, you are all a brand.”
 
Want to grow a bold brand and a bolder team? Share this episode with a colleague or friend who’s ready to lead with more impact, purpose, and audacious confidence. Then subscribe to Unfinished Business for more powerful conversations like this.
 
Connect with Alicia Couri:
LinkedIn: https://www.linkedin.com/in/thealiciacouri/ 
Website: https://redcarpetceo.com/ 
Company: https://audaciousconceptsinc.com/ 
Connect with David Sliman
Website: http://salesproformance.com/
LinkedIn: https://www.linkedin.com/in/davidslimansalespro/
Linktr: https://linktr.ee/salesproformance 
YouTube Channel: https://www.youtube.com/@SalesProformancePCS
Email: GoPro@SalesProformance.com 
 
This episode is brought to you by Unfinished Business, where we dive deep into the journeys of people who are reshaping what success looks like. Make sure to tune in for more episodes that’ll inspire your own entrepreneurial path!
Developed by TMX Creative – making podcasting easy and professional. Learn more about our video editing services and how we can help you grow! 
 
#UnfinishedBusiness #Sales #Leadership #DavidSliman #Growth #Mindset #Business #FamilyBusiness #SalesDevelopment #Strategy #TMXCreative #Training #Results #CEO #CEOLeadership #Entrepreneurship #Success #Podcast #Interview #Confidence #AliciaCouri  #AudaciousConfidence

Wednesday Aug 06, 2025

You don’t need superpowers to win in business. You need resilience, clarity, and a relentless mindset. 
In this episode of Unfinished Business, David Sliman gets into it with Peter Cimoroni, serial entrepreneur and CEO of Palladium, to talk about what it really takes to succeed when life (and business) keeps punching back.
From turning around companies to building performance cultures that stick, Peter shares the mindset and strategies behind decades of leadership, grit, and growth. Whether you're scaling a team or starting over, this episode is packed with real-world tactics for creating sustainable momentum. No fluff, just facts.
 
Highlights:
“Tenacity is my superpower” – Why persistence beats potential every time
Why most business owners don’t know their numbers and how to stop leaking profitability
Culture isn’t talk, it’s an ecosystem that drives real performance
🎙️ Podcast Phrase: "The only superpower I have is tenacity." - Peter Cimoroni
If you’re building something, rebuilding something, or stuck in the grind, this one’s for you. Listen, share, and subscribe to Unfinished Business for more no-BS conversations with people who’ve actually done it.
 
Connect with Peter Cimoroni:
LinkedIn: https://www.linkedin.com/in/cpetercimoroni/ 
Website: https://palladiumedge.com 
Email: peter@palladiumedge.com  
Connect with David Sliman
Website: http://salesproformance.com/
LinkedIn: https://www.linkedin.com/in/davidslimansalespro/
Linktr: https://linktr.ee/salesproformance 
YouTube Channel: https://www.youtube.com/@SalesProformancePCS
Email: GoPro@SalesProformance.com 
 
This episode is brought to you by Unfinished Business, where we dive deep into the journeys of people who are reshaping what success looks like. Make sure to tune in for more episodes that’ll inspire your own entrepreneurial path!
Developed by TMX Creative – making podcasting easy and professional. Learn more about our video editing services and how we can help you grow!

Wednesday Jul 23, 2025

If you're treating HR like a cost center, you're already behind. In this episode of Unfinished Business, host David Sliman sits down with John Bernatovicz, Founder of Willory and author of HR Like a Boss, to talk about the business of people and how HR leaders can become some of the most transformational voices in any company.
From his early ADP days to building a top-tier consulting firm named after his kids (Will + Mallory = Willory), John shares the journey, mindset, and hard-won lessons behind his people-first leadership model. He unpacks why purpose, clear core values, and emotional intelligence aren't soft skills, they're strategic assets.
Key Takeaways:
“Empower people” isn’t a slogan, it’s Willory’s DNA
Clarity over complexity: how short, focused job descriptions and core values create better hires and stronger teams
Don’t force it: why John says, “If you’re trying to fall in love, don’t force it,” especially in hiring
🎙️ Podcast Quote: "We empower people. That’s our purpose. It’s aspirational, we may never reach everyone, but we’ll damn well try." – John Bernatovicz
If you're an HR pro, CEO, or leader who actually cares about building a values-driven team, this one’s for you. Share it with someone ready to lead like a boss and subscribe to Unfinished Business for more real talk on leadership, culture, and strategy.
Connect with John Bernatovicz:
LinkedIn: https://www.linkedin.com/in/johnbernatovicz/ 
Website: www.willory.com
Website: www.hrlikeaboss.com
Cell: 330-819-1126 
Email: john@willory.com 
Connect with David Sliman
Website: http://salesproformance.com/
LinkedIn: https://www.linkedin.com/in/davidslimansalespro/
Linktr: https://linktr.ee/salesproformance 
YouTube Channel: https://www.youtube.com/@SalesProformancePCS
Email: GoPro@SalesProformance.com 
 
This episode is brought to you by Unfinished Business, where we dive deep into the journeys of people who are reshaping what success looks like. Make sure to tune in for more episodes that’ll inspire your own entrepreneurial path!
Developed by TMX Creative – making podcasting easy and professional. Learn more about our video editing services and how we can help you grow! 
 
#UnfinishedBusiness #Sales #Leadership #DavidSliman #Growth #Mindset #Business #FamilyBusiness #SalesDevelopment #Strategy #TMXCreative #Training #Results #CEO #CEOLeadership #Entrepreneurship #Success #Podcast #Interview

Wednesday Jul 16, 2025

When it comes to buying your first home, it’s not just about the down payment, it’s about being financially and emotionally prepared. 
In this episode of Unfinished Business, David Sliman sits down with Brian Vieaux, President and COO of FinLocker, to break down the tools, timing, and mindset needed to build wealth through real estate.
Brian shares the real reason he left corporate comfort to lead a fintech startup focused on financial literacy and homeownership readiness. From helping consumers track credit, savings, debt-to-income, and employment health (all inside one app) he’s on a mission to change how we prepare for financial success.
Key Takeaways:
“Credit optimization” matters more than you think – Why building a profile early beats fixing it late.Renting is more expensive than you think – How to plan and buy even with rising interest rates.
The four metrics of readiness – Assets, credit, income/employment, and debt-to-income: the real pillars of sustainable homeownership.
🎙️ Podcast Quote: "You can be a victim or a victor, be a victor." – Brian Vieaux
🚀 Like this episode? Share it with someone on the path to homeownership and subscribe to Unfinished Business for more bold conversations on leadership, mindset, and financial growth.
 
Connect with Brian Vieaux:
LinkedIn: https://www.linkedin.com/in/brianvieaux/ 
Website: https://finlocker.com/ 
Connect with David Sliman
Website: http://salesproformance.com/
LinkedIn: https://www.linkedin.com/in/davidslimansalespro/
Linktr: https://linktr.ee/salesproformance 
YouTube Channel: https://www.youtube.com/@SalesProformancePCS
Email: GoPro@SalesProformance.com 
 
This episode is brought to you by Unfinished Business, where we dive deep into the journeys of people who are reshaping what success looks like. Make sure to tune in for more episodes that’ll inspire your own entrepreneurial path!
Developed by TMX Creative – making podcasting easy and professional. Learn more about our video editing services and how we can help you grow! 
 
#UnfinishedBusiness #Sales #Leadership #DavidSliman #Growth #Mindset #Business #FamilyBusiness #SalesDevelopment #Strategy #Training #Results #CEO #CEOLeadership #Entrepreneurship #Success #Podcast #Interview #BrianVieaux #Finlocker #Homeownership #FinancialLiteracy #MortgageEducation #RealEstateStrategy #FirstTimeHomebuyer #Fintech #CreditScoreTips

Wednesday Jul 09, 2025

What happens when your work culture feels disconnected, your tools feel clunky, and your people are burning out?
In this episode of Unfinished Business, David Sliman sits down with Dane Groeneveld, CEO and Founding Partner of Lead3r, to get real about what actually drives team performance and why most companies get it wrong.
Dane’s “SHOW UP” framework (Story, Health, Outside Influence, Work) breaks down how leaders can build trust, clarity, and alignment in fast-moving, hybrid environments. From the science of storytelling in leadership to practical strategies for increasing psychological safety, Dane shares how better teams build better companies and better people.
 
Key Takeaways:
Clarity is not micromanagement – Set the story, share the why, and invite your team to co-author the next chapter.
Health isn’t just personal, it’s organizational – Burnout doesn’t scale. Well-being drives performance.
Connection beats process – Technology is a tool, not the answer. It's how you use it that creates real teamwork.
🎙️ Podcast Quote: "To be a great leader, you’ve got to be a great follower sometimes." – David Sliman
 
Don’t just build teams, build trust, purpose, and performance. Share this episode with a fellow leader or teammate and subscribe to Unfinished Business for more real talk on what works in business today.
 
Connect with Dane Groeneveld:
LinkedIn: https://www.linkedin.com/in/danegroeneveld/ 
Website: https://lead3r.com/ 
Podcast: The Future of Teamwork
 
Connect with David Sliman
Website: http://salesproformance.com/
LinkedIn: https://www.linkedin.com/in/davidslimansalespro/
Linktr: https://linktr.ee/salesproformance 
YouTube Channel: https://www.youtube.com/@SalesProformancePCS
Email: GoPro@SalesProformance.com 
 
This episode is brought to you by Unfinished Business, where we dive deep into the journeys of people who are reshaping what success looks like. Make sure to tune in for more episodes that’ll inspire your own entrepreneurial path!
 
Developed by TMX Creative – making podcasting easy and professional. Learn more about our video editing services and how we can help you grow! 
 
#UnfinishedBusiness #Sales #Leadership #DavidSliman #Growth #Mindset #Business #FamilyBusiness #SalesDevelopment #Strategy #Training #Results #CEO #CEOLeadership #Entrepreneurship #Success #Podcast #Interview #DaneGroeneveld #Leader #TeamworkStrategy #LeadershipDevelopment #HybridWorkplace #OrganizationalHealth #FutureOfWork #EmployeeEngagement #SHOWUPFramework #BusinessPodcast

Wednesday Jul 02, 2025

What’s holding you back? Fear, self-doubt, or the stories you tell yourself?
In this episode of Unfinished Business, David Sliman sits down with Sabrina Johnson, CEO of Next Win Coaching, to talk about how your mindset shapes your outcomes and how tools like hypnosis and NLP can help you break through mental blocks, limiting beliefs, and performance plateaus.
Sabrina shares how her journey from special education to certified hypnotherapist led her to work with sales pros and entrepreneurs across industries. From uncovering subconscious barriers to replacing negative thought loops with empowering triggers, this episode gives you real tools to win the inner game and unlock high performance.
 
Key Takeaways:
Hypnosis isn’t what you think it is – It’s about focus, relaxation, and accessing the subconscious to reset habits and beliefs.
Small mindset shifts = big outcomes – Why saying “I am good enough” can be the spark for real change.
Fear is a liar – How reframing resistance and visualizing success reconditions your brain for growth.
🎙️ Podcast Quote: "You can be confident without being fully confident in yourself." – Sabrina Johnson
 
🚀 If this episode fired you up, share it with someone who’s chasing growth. Subscribe to Unfinished Business for more raw, real, and practical conversations on mindset, sales, and leadership.
 
Connect with Sabrina Johnson:
LinkedIn: https://www.linkedin.com/in/sabrina-johnson-9110021b6/ 
Website: https://nextwinllc.co.site/ 
Connect with David Sliman
Website: http://salesproformance.com/
LinkedIn: https://www.linkedin.com/in/davidslimansalespro/
Linktr: https://linktr.ee/salesproformance 
YouTube Channel: https://www.youtube.com/@SalesProformancePCS
Email: GoPro@SalesProformance.com 
 
This episode is brought to you by Unfinished Business, where we dive deep into the journeys of people who are reshaping what success looks like. Make sure to tune in for more episodes that’ll inspire your own entrepreneurial path!
Developed by Titan Media Worx – making podcasting easy and professional. Learn more about our video editing services and how we can help you grow! Visit our website: https://titanmediaworx.com/ 
 
#UnfinishedBusiness #Sales #Leadership #DavidSliman #Growth #Mindset #Business #FamilyBusiness #SalesDevelopment #Strategy #Training #Results #CEO #CEOLeadership #Entrepreneurship #Success #Podcast #Interview #SabrinaJohnson #MindsetMatters #SalesPerformance #Hypnotherapy #NLP #LeadershipDevelopment #SelfBelief #OvercomeFear #EntrepreneurGrowth

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Redefining Success, One Story at a Time

Looking for real-world insights that can fuel both your personal growth and professional success? Welcome to Sales Proformance, where host David Sliman brings you inspiring, no-nonsense conversations with top leaders, sales professionals, and entrepreneurs. Our podcast dives into the mindset, strategies, and experiences that define high-level success and resilience in today's competitive world.

Each episode of Unfinished Business is packed with practical advice and firsthand stories from trailblazers who’ve not only overcome challenges but have risen above them. From sales tactics that convert to personal development practices that sharpen your edge, every guest shares actionable takeaways you can apply right away.

Whether you're looking to close more deals, pivot your career, or simply get inspired by real people making waves in their industries, Unfinished Business delivers fresh insights that you can trust. Tune in and join a community of professionals committed to personal and professional excellence.

🔗 Host: David Sliman

Listen Now and Stay Ahead in Your Game!

#UnfinishedBusiness #Entrepreneurship #PersonalDevelopment #SalesSuccess #Leadership #SalesProTips #ProfessionalGrowth #BusinessMindset #DavidSliman #SalesProformance

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